The Paradigm Projects: Activity Based Pricing Seminar

The Paradigm Projects: Activity Based Pricing Seminar

How Much Should I Charge?
Activity Based Markup & Pricing for Builders Remodelers & Contractors

Back in the later 1980s I took a one day seminar sponsored by New England Builder Magazine (which later became The Journal of Light Construction) taught by the late Irv Chasen called How To Survive & Prosper in the Contracting Market in which I was introduced to the PROOF Pricing Methodology which a few years later I would see described in David Gertstel’s 1st edition of his classic book Running a Successful Construction Company as Capacity Based Markup. In the 35± years since then and numerous other seminars it remains the most important and most memorable training seminars I ever took in regards to running a building and remodeling company.

“There comes a point where we need to stop just pulling people out of the river.

We need to go upstream and find out why they’re falling in.”

― Desmond Tutu

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 Marketing is no longer about the stuff that you make,
but about the stories you tell.
– Seth Godin.

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Home Diagnosis TV Series

Okay has anyone viewed this series yet? I just discovered it watching PBS promo this afternoon. Home Diagnosis TV Series ‘Home Diagnosis’ is the first-ever television series about the Science of Homes. Learn the invisible dynamics that physics, chemistry,...

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