A Look At The ProRemodeler “The Big Reveal” Article
This is my own critical look at The ProRemodeler “The Big Reveal” Article which appeared in the May 2018 issue of ProRemodeler about contractor colleague Michael Anschel’s ideas regarding a new phrase we are hearing a lot of nowadays,...
Psychologist Daniel Kahneman On The “Planning Fallacy”
I am a huge “fan” of the work of psychologist and winner of the 2002 Nobel in economic science Daniel Kahneman and his book Thinking, Fast and Slow is arguably one of the most valuable books I have ever read. And for those that think 499 pages of...
We’re Building An App For That, A Tool That Contractors Can Give To Their Prospects And Leads To Track And Record Their Product & Design Ideas
In her book seminal book The Not So Big House: A Blueprint for the Way We Really Live Sarah Susanka writes: “In a three-ring binder, start to assemble data about the places in your life that make you feel comfortable and those that make you feel uncomfortable....Maybe the Most Valuable Book Out There on Understanding People
So I am reading and listening to an updated revised version of marketing guru Michael Port’s excellent book “Book Yourself Solid Illustrated: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing...‘How Much Should I Charge?’ & ‘Where Did The Money Go’ get a Facelift
Well it looks like Ellen Rohr’s two great books that I so often recommend , How Much Should I Charge? Pricing Basics For Making Money Doing What You Love and Where Did the Money Go?: Accounting Basics for the Business Owner Who Wants to Get Profitable, have...Read more“Advertising is the tax you pay for being unremarkable.”
— Seth Godin