The Paradigm Projects: Activity Based Pricing Seminar
How Much Should I Charge?
Activity Based Markup & Pricing for Builders Remodelers & Contractors
Back in the later 1980s I took a one day seminar sponsored by New England Builder Magazine (which later became The Journal of Light Construction) taught by the late Irv Chasen called How To Survive & Prosper in the Contracting Market in which I was introduced to the PROOF Pricing Methodology which a few years later I would see described in David Gertstel’s 1st edition of his classic book Running a Successful Construction Company as Capacity Based Markup. In the 35± years since then and numerous other seminars it remains the most important and most memorable training seminars I ever took in regards to running a building and remodeling company.