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For a long time there a quote I like that I repeat over again from time to time that I’ve attributed to Jim Collins & Jerry Poras authors of Built to Last: Successful Habits of Visionary Companies.

Profit is like oxygen, food, water, and blood for the body; they are not the point of life, but without them there is no life.

I did a search online this evening to try and verify my sourcing and found the full quote:

Profitability is a necessary condition for existence and a means to more important ends, but it is not the end in itself for many of the visionary companies. Profit is like oxygen, food, water, and blood for the body; they are not the point of life, but without them, there is no life.

But in addition to that verification I also found a great post in another good blog with “Profit is like oxygen,…” commentary.

In the Talentism Blog I found the article: Principles Of Talentism: Part 4 – Purpose Before Profit

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J. Jerrald Hayes
Primus Inter Pares at Paradigm Projects, Ltd.
I am an architectural woodworker and general contractor turned IT, Business and Project Management consultant, software developer wannabe senior division triathlete and ski racer, Yankee fan and founder of ParadigmProjects.com, 360 Difference Mac4Construction.com,iOS4Construction.com and now TheBuildingAndRemodelingWiki.com too.
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