The push to add project pricing seems to have become a hot topic in the last five years or so but this is from a website I designed all the way back in 2012 eleven years ago.
What I really liked about this “web design pattern” is all the things it showed beyond just pricing info like linked photos showing the visitor “this is what you get for this approximate price point”.
You also got a link to a video testimonial from the client.
And while not showing on this particular page there were often hyper links in the Project Highlights that liked to pages with more information about the product or whatever was described in the highlights. Sometimes is was a link to the tiles page on the tile suppliers website etc.
Both the internal links and the outgoing links are seen favorably by Google in terms of how they rank you SEO wise. The name of the community where the project was (in this case Clintonville Ohio) is good for local SEO purposes too.
This was a Photo Gallery (Pricing Information) page back then:
And This was website’s home page back then:
