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Quietly Re-Thinking Out Loud: Exploring New Paradigms
For How We Manage What We Build

What is Assignment Selling?

What is Assignment Selling?

One of the most frequent complaints we hear about content marketing is how long it takes to see results. Assignment Selling is the act of using your websites existing content during the sales process to address major objections and questions your buyers have. The...

My collection of thoughts and ideas on the state of the Building and Remodeling industry and its future with regard to topics like: Branding, Culture, Technology, Project Management, CRM, Open-Book Management, Business Models, Critical Chain Project Management (CCPM), The Theory of Constraints (TOC), Systems Thinking, JIT, TQM, Lean Construction, CPM and the Lead Carpenter System.

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