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Web Design & The Digital Marketing Landscape In 2024

having a dynamic, informative website is just one cog in a larger broader more powerful machine.

The Basics:

Website Design

Responsive web sites primarily on the WordPress/Divi Platform the most popular Content Management System & Theme Builder in use by small businesses today. (read more…)

The Elements of Good Modern Web Design

I used to refer to this as the M.A.G.I.C., Multimedia, Animation, Graphics, Illustration, and Copywriting.

The Approaches:

Elements of a small business marketing system

The Strategy First Approach

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Fractional CMO

A Fractional CMO is a part-time Chief Marketing Officer option for small businesses. (read more…)

Website Packages

For the Small Builder or Contractor who just wants or just needs a website now and need the work done on a fixed budget Paradigm Projects has a number of website pacakge offerings.

The Different Elements:

Content Development & Marketing

I used to refer to this as the M.A.G.I.C., Multimedia, Animation, Graphics, Illustration, and Copywriting.

Local Search Engine Optimization

Search Engine Optimization with a focus on what really matters to small and mid sized businesses…”Local Search” (read more…)

Social Media Marketing

I Can Help Build A Market Presence For Your Brand Across The Right Set Of Social Networks (read more…)

WebMaster Services

Do you need ongoing help and or support keeping your website plugins and content up-to- date and developing new content? (read more…)

Web Hosting Companies For Builders & Remodelers

Some Of The Paradigm Projects  Webdesign Projects with links to their Case Studies

Your Company's Brand Identity

I’ll Work With You To Develop A Brand Strategy That Helps Your Brand Stand Out As Well As Stand For Something (read more…)

Website Typography

Some suggestions and ideas for posible website font combinations

Website Design Portfolio & Case Studies

Some Of The Paradigm Projects  Webdesign Projects with links to their Case Studies

Where The Paradigm Projects Web Development Philosophy Comes From

The Principles in Marcus Sheridan's "They Ask, You Answer" Framework

“They Ask, You Answer” (TAYA) is a marketing and content strategy framework developed by Marcus Sheridan, a marketing expert and entrepreneur.

The Principles in Donald Miller's "StoryBrand" Framework

The “StoryBrand” framework is a storytelling and marketing strategy that helps businesses clarify their messaging and engage with their customers effectively.

Recommended Reading On Web Design and Digital Marketing

Some Of The Materials I Recommend For Builders & Remodelers To Educate Themselves On Modern Day Web Design And Digital Marketing

Let’s Get Started…

Or We Can Talk First About What Your Options Are and What I Think Is Your Best Course of Action…

Schedule a Zoom Meeting with Jerrald Hayes of Paradigm Projects & The Small Business Systems Company

More Info…

I am in kidney dialysis treatment MWF until around noon but otherwise I am generally at my desk between the hours of 8am to 5:30pm EST (unless I am outside playing with my dog) and sometimes when I feel like I’m on a role into the evening too so if you would like to give me a phone call and talk to me about your project ideas please do and feel free to leave a message.

Address: 138 Waterville Road, Avon, CT 06001

Click To Call: 1-860-470-7686

General Business Hours: 8:00am – 5:30pm M-F, 9:00am – 4:00pm S-S on occasion.

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